Citroën Targets Europe's Taxi Market with New Edition of DS5 Hybrid4

Unlike the United States where the taxicab market is as tedious as a Ford Crown Victoria in a white finish, in Europe, it's as colorful as a summer garden with offerings ranging from inexpensive Dacia Logan saloons to luxurious Mercedes-Benz E-Class Estates and everything in between.

And the palette will soon get more vibrant with the addition of the Citroën DS5 Hybrid4 that will be unveiled in a world premiere at the upcoming European Taxi Fair in Cologne from November 9 to 11, 2012.

Read more »

For Richer or Poorer: Citroen to Bring Upmarket DS Models, Affordable Saloons at Paris Auto Show

The brand-new DS3 Cabrio, the revamped C3 Picasso and the DS3 Electrum EV concept won’t be the only models Citroen will display at its Paris Motor Show stand. Far from it, the French carmaker is launching a full-on assault on both ends of the market.

On one hand, Citroen wants to be perceived as a bold and creative brand that is moving upmarket by means of its technological advances and unique styling through its DS lineup.

Read more »

Citroën Introduces New Options for UK Market DS5, Hybrid4 at 99g/km CO2

A new no-cost alloy wheel option that drops CO2 figures on select models and the introduction of two new packages, highlight the upgrades for the new model year version of Citroën's UK market DS5.

Starting from this month, Citroën is offering buyers of the DS5 Hybrid4 DStyle and DSport versions the no-cost option of downgrading to 17-inch "Houston" alloy wheels. And why is this important, you may ask?

Read more »

The Fonz Meets up with the Citroën DS5

Henry Winkler, who a lot of us came to know through his role as the Fonzie in the 1970s American sitcom Happy Days, has written several children's books over the years.

Recently, Winkler visited London to promote his books in the UK and during his tour, Citroën provided the New York City-born actor with the DS5 to travel around in.

Naturally, the 66-year old author returned the favor by posing for a photo shoot and filming a short clip with the DS5 that you can watch after the break.

Read more »

Citroën to Further Differentiate DS Lineup with the Formation of a Dedicated Styling Division

The decision to create a separate premium lineup under the DS moniker back in 2009 has proved a successful move for Citroën.

In order to maintain the momentum of the series, which currently comprises the DS3 supermini, DS4 compact hatch and the mid-size DS5, as well as to help an expansion in China, the French brand has decided to create a dedicated styling department for the DS range with the aim of differentiating its products from the more mundane C-range models.

Read more »

Citroën's New DS5 Goes on Sale in Britain, Prices Start from £22,400

Following a prolonged advertising campaign, Citroën’s third addition to the DS range, the new DS5, has finally reached UK showrooms.

On-the-road prices start at £22,400 for the entry-level DSign with a 1.6-liter diesel and rise to £32,200 for the range-topping DSport Hybrid4 version. There are three trim grades named DSign, DStyle and DSport.

Read more »

Chevy Volt and Opel Ampera win 2012 European Car of the Year Award

The Chevrolet Volt and its sister model, the Ampera, which is sold as under both the Opel and Vauxhall nameplates, have won the 2012 European Car of the Year (COTY) Award with 330 points.

Coming into second place was the Volkswagen Up! city car with 281 points while the new generation of the Ford Focus finished third with 256 points.

The other cars that made it to the final round of the competition were the Range Rover Evoque (186 points), Fiat Panda (156 points), Citroen DS5 (144 points) and the Toyota Yaris (122 points).

The competition brought together votes from 59 automotive journalists in 23 European countries.

Read more »

Citroën DS5 Testers Meet the Original DS

Citroën may have re-energized its DS moniker through a brand-new lineup of cars, but few will disagree with us when we say that its fresh batch of DS products need a long way to go before they achieve the status and the respect that the original "Déesse" (goddess) commands today.

But marketing is marketing and Citroën hopes that by showing off the original DS alongside its newer creations like DS5 can have a positive effect on buyers.

Read more »

Citroën Puts a Price on the All-New DS5 in the UK

If you live in Britain and have been after the all-new Citroën DS5 since its introduction at the Shanghai Auto Show last April and then at the Frankfurt Motor Show in September, you’re getting closer as the French brand has announced pricing and is accepting pre-orders, with first deliveries to take place on April 2.

On the road prices start from £22,400 for the entry-level diesel model rising to to £32,200 for the range-topping Hybrid4 DSport.

One of the more innovative looking Citroën's since the 1970s, the DS5 is marketed as an alternative to the more conventional C5 with a higher ground clearance, more refined interior and a shape that blends elements from several categories.

Read more »